✅ Notes from the video: https://gabrielstgermain.com/facebook-ads-cbo-strategy/
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In this video, I’m going to be showing you a new Facebook Ads strategy that’s been working really well for me. I believe this will be one of the best strategies to use in 2019.
This strategy combines the power of Campaign Budget Optimization (CBO), a new Facebook Ads feature, and the power of lookalike audiences.
I start by explaining the concept of campaign budget optimization and why you should be using it. Then, I give an overview of the exact strategy I’ve been using with CBO to get good results.
I also take you step-by-step through the creation of your campaign, including how to create your lookalike audiences the correct way and how to avoid audience overlap through proper segmentation.
I hope you enjoyed the video! Let me know in the comments below what you think of the strategy.
If you read the whole description, write “Time to take action!” in the comments below. Cheers!